TikTok has become a hub celebrating and promoting the latest beauty trends, from blush draping and lip tinting to smoothie recipes for skin care—and Sephora is in on it. “It's not by accident ...

In a world where the internet often gets flak for fostering distraction, TikTok proves that sometimes, a life hack or insightful trend is just a scroll away. Whether redefining wellness routines or ...

Whatever TikTok’s fate in the US, its fashion fads have waned. What has replaced them is much more difficult for brands to ...

The Middle East is emerging as a standout market for the six-year-old makeup brand, shared chief executive officer Kimberly ...

TikTok has shared its latest Year in Review summary, which highlights all of the top clips, creators and trends in the app based on engagement data throughout 2024. And the overview takes on an ...

Could the state of the economy be seen in the state of your nails? Nail artists and an economist weigh in on the TikTok trend ...

Social media platforms like TikTok have a way of making users feel like they’re never quite enough, between viral trends like morning shed routines and the quest for glass skin to beauty filters ...

Plenty of TikTok-spawned crazes last only a week or two before losing steam. Yet even mini trends have challenged ... A popular category of beauty videos shows influencers "decluttering" drawers ...

The internet is bursting with financial tips, tricks, and trends. TikTok, specifically, has tons of financial advice, with users sharing their success stories and posting about their favorite ...

TikTok influencer Jasmine Taylor shares her tips to financial success through her lucrative "Baddies and Budgets" platform.

It’s a common misconception that only extreme skincare trends—like SPF contouring, glass skin, or slugging—spread misinformation. In reality, much of TikTok’s beauty content is misleading ...

According to a report from The Guardian, TikTok will soon implement restrictions on beauty filters for this age group. These restrictions will remove features that allow users to significantly ...