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YouTube Shorts has reached parity on revenue per watch-hour relative to core YouTube in the U.S. and other countries, CEO Neal Mohan said.
With these statements and examples, it sounds as if YouTube’s strategy is to position Shorts as a feeder to its long-form content, as opposed to a product that’s worthy all on its own.
YouTube Shorts product lead Todd Sherman came on the Most Innovative Companies Podcast to talk working with creators, tweaking the Shorts algorithm, and competing with TikTok. It’s been five ...
Starting Oct. 15, creators will be able to upload YouTube Shorts that are up to 3 minutes long. The change will make “storytelling on Shorts more immersive,” Todd Sherman, director of product ...
YouTube on Thursday announced a series of updates for its short-form video product, YouTube Shorts. These include the ability for creators to upload videos up to three minutes in length.
LOS ANGELES — YouTube on Tuesday rolled out new revenue-sharing tools for content creators on its YouTube Shorts video product in its latest effort to counter TikTok’s unequaled growth.
YouTube Shorts is getting a revamped video editor with precise clip timing, music, and text tools. New features like beat-synced editing, gallery stickers, and AI-generated stickers aim to make ...
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