In a summer in which Superman and The Fantastic Four were battling the dinosaurs of Jurassic World at the box office, it's strange to think that a movie from Brad Pitt would be considered the underdog.

Brad Pitt’s “F1” is racing back to Imax theaters after becoming the highest-grossing movie of his career. Apple’s Formula 1 racing movie will return to Imax theaters on Friday, Aug. 8, with plans to further expand on Friday,

Formula 1 is hoping that the success of F1: The Movie at the box office will translate into a new generation of fans. However, the sport’s ownership group, as well as the ten teams, are already seeing the benefits of the Brad Pitt movie’s success. In their bottom lines.