President Trump signed an executive order that looks to end "third-party, pay-for-play" NIL payments for college athletes. Here's what it means.

The new guidance allows collective deals as long as the athlete is promoting 'for profit' goods or services to the public.

Sometimes, the key to interpreting the law lies not in what it says-but in what it leaves unsaid. In the summer of 2021, shortly after the NCAA adopted its interim name, image, and likeness (NIL) policy,