“While AMC was initially reluctant to bring this to our theaters, our competitors have fully participated for more than five ...

AMC Theatres announced it will be adding commercials before movies, in addition to the already lengthy amount of trailers and ...

Starting July 1, AMC Theatres, the largest cinema chain in the U.S. and Europe, will introduce an additional commercial to ...

AMC Theatres will run an additional ad with the already existing pre-movie commercials and movie trailers, reports confirmed.

Get ready, Coke, you’re about to have some commercial competition at the theater. Here’s what we know. Starting on July 1, AMC will add ... that these kinds of changes are for the good of ...

AMC, one of the largest movie theater chains with about 900 theatres around the world, added "that if successful," the chain hopes to make the change permanent and make it "almost universally ...