The Barbie billboards read, “She’s everything,” but they might as well say, “She’s everywhere.” Someone give Mattel and the film’s marketing team a raise because they secured more than 100 licensing ...

The toymaker is celebrating 30 years of the iconic Barbie Totally Hair doll. Mattel has brought back one of its most iconic dolls: Barbie Totally Hair. Since initially debuting 30 years ago, the ...

Everyone has a Barbie story to tell. Bill Greening, principal designer for Barbie Signature at Mattel Toys and Barbie Brand Historian, always loves hearing other people’s stories. Greening, a ...

Barbie summer may be a thing of the past, but my fascination with Margot Robbie's hair is still going very strong. In Greta Gerwig's hit film, Robbie sported the perfect Barbie hair—it was big, bouncy ...

LONDON, July 3 (Reuters) - A new exhibition looking at the evolution of Barbie opens in London this week as the famed Mattel doll celebrates her 65th birthday this year. "Barbie: The Exhibition", ...

If you’re shopping for a Barbie girl or Ken this holiday season, 2023 is the ultimate year to find the perfect gift. Following the release of the record-breaking “Barbie” movie, which became the ...