From Bleach to L'oreal, these are the very best purple shampoos to neutralise brassy tones and keep blonde hair looking cool and ashy.

Blonde or gray hair can be hard to brighten, but the best purple shampoos can help. We tapped experts and users for picks from Redken, Olaplex, L'Oreal, more.

I have dyed my hair every color under the sun, so I know a good shampoo for color-treated hair has a lot to get right. I want ...

The best shampoos to enhance silver, gray, or platinum hair, including sulfate-free, frizz-fighting, purple, blue, hydrating, ...

Whether you are a natural blonde or have natural dark hair with lightened highlights, purple shampoo can eliminate yellow and orange brassiness.

If you have blonde or silver hair, don’t you always want it to look bright? Using a purple shampoo can maintain the vibrancy of your hair between salon visits.

TEMUR loves this professional-grade purple shampoo as the "best for effectively reducing brassiness and enhancing the color and shine of hair." He adds, "Purple shampoos really refresh the tone of ...

If you find the purple shampoo drying on your strands, consider adding a hydrating deep-conditioning mask to your hair care routine. The best purple shampoos for strengthening and toning gray hair ...

If you're looking for the best shampoos, you can consult Sephora's best-sellers—from shampoos for curly to fine hair, you'll find something.

If you find the purple shampoo drying on your strands, consider adding a hydrating deep-conditioning mask to your hair care routine. The best purple shampoos for strengthening and toning gray hair ...

We tested more than a dozen shampoos for gray hair and consulted a colorist and naturopathic doctor about the best ingredients. Check out our list of the top eight gray hair shampoos for shiny ...