A member of the search marketing community tweeted his surprise that Google ranked a paywalled web page in the featured snippets. Google’s official description of featured snippets precludes content ...
Founder at M16 Marketing and a Forbes Agency Council member, Don is a leading marketing technologist on a mission to create success stories. Google's search results consist of more than just standard ...
Over the last 12 months we have witnessed a content marketing explosion and a rapid evolution in search and social media marketing techniques. This has been driven by technological and algorithmic ...
Recent Google scandals have raised concerns about search result fairness, accuracy, transparency and the ethics of big brands’ dominance. This article explores how these factors collide by examining ...
Recently, Google’s practices around which sites and types of content it may include in featured snippets have raised censorship concerns and talk of blacklists in some circles. We asked Google to ...
The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Summit Ghimire SEO ...
Google's featured snippets are now capable of using a different image source from the article content source it used for the answer. For example, a search for [baby boy names] shows the content for ...
The other day we reported that John Mueller of Google said they won't show content hidden within expandable divs or accordions as snippets in search. Yes, they will index and rank that content but not ...