The Ad Council reports on four crucial gun safety conversations to enhance child safety, focusing on discussing firearm access, responsible storage, and community support.

Gun reform advocates are appealing to all those affected by gun violence, including gun owners themselves, in a new PSA released by gun violence prevention nonprofit Brady United and the Ad Council.

Gun safety is extremely important when hunting and any time you handle firearms. Proper gun safety is an attitude, not just actions. Treat every gun as if it were loaded. Always point your gun in a ...

The new bill would require hands-on gun training before purchase, sparking debate over safety benefits vs barriers to ownership.