Former Geico Caveman McManus Woodend's latest career move might come as a surprise. The commercial character's actor is doing something unexpected.

GEICO's ad campaign featuring cavemen became iconic, but what happened to the first actor behind that overgrown facial hair and overhanging brow?

The insurance firm is eschewing a conventional Super Bowl ad with long-form digital content and a blitz around the CBS pregame show. “Legend of the Lizard” is the culmination of a campaign Geico ...

Geico is launching a new brand platform, “It Feels Good to Geico,” that features four new spots across two creative extensions, per details shared with Marketing Dive. “We All Do It” includes two ...

WASHINGTON--(BUSINESS WIRE)--Maxwell the Pig is crisscrossing the campaign trail to let voters know why he’s expressly qualified to be advertising’s 2012 icon of the year. “Most people know I work for ...