H&M is launching a limited-time activation as part of its Loooptopia experience on Roblox, according to a press release. The effort is tied to a summer collection inspired by Netflix’s “Stranger ...

H&M has enlisted Pete Davidson for a global campaign that seeks to broaden its appeal with male shoppers, per details shared in an email with Marketing Dive. "Wear that feeling" was developed with ...

H&M has launched a new immersive experience in Roblox called Loooptopia that lets players experiment with materials and patterns to create their own avatar wardrobes using the lens of circular fashion ...

H&M has launched an immersive experience in the metaverse through online gaming platform Roblox. The fashion retailer partnered metaverse studio Dubit to create H&M Loooptopia, which lets players ...