IMAX CEO Rich Gelfond analyses "The Odyssey" success and why it's so expensive to create IMAX 70MM for movie theaters.

In 2024, Christopher Nolan approached IMAX CEO Rich Gelfond with a bold idea. The Academy Award-winning director wanted to film his next movie entirely with IMAX cameras and liste

Of the film's $263.7 million worldwide gross in its opening weekend, $51.8 million came from IMAX, and $6.1 million specifically came from IMAX 70mm.

The U.K.'s largest screen has become the number one Imax venue in the world thanks to Christopher Nolan's latest epic.

After seeing Christopher Nolan’s The Odyssey for the first time early last week, I came away impressed, but somewhat conflicted about two of the film’s more fantastical set pieces. While those scenes were beautifully crafted and tremendously acted,

“The Odyssey” defied the gods odds in its opening weekend, delivering a sensational $124.5 million domestically and $264.1 million globally. It’s highly unusual for a centuries-old poem that everyone was forced to read in school to be the basis of a popcorn movie.

Only 41 theaters worldwide are equipped to show the film in 70mm Imax, the highest resolution movie format, an immersive experience cinephiles are paying a premium to see.

Christopher Nolan’s “The Odyssey” has fueled a filmgoing frenzy in New York City, where there is only one true IMAX screen – and scalpers are pouncing on the opportunity to upsell tickets for