Ozuna Launches Mucho, A New Media Venture Bringing the Energy of Young U.S. Latinos to the World

Grammy-winning global superstar expands his influence beyond music, debuts first media company built for 68 million young U.S. Latinos [1], merging bilingual entertainment with AI-powered cultural ad ...

LatiNation Media Unveils New Hispanic Gen Z Study: “Culture Decoded: How Hispanic Gen Z Redefines Authentic Brand Engagement”

Based on a national survey of 400 U.S. Hispanic Gen Z respondents (ages 18–34), the study uncovers a powerful truth: language ...
Music Ally

Ozuna is now a budding media-mogul with Latino-focused Mucho

Described as “dedicated to celebrating and amplifying the voice of young US Latinos through music, sports, fashion, and pop ...

Ozuna Launches Mucho, a Video-First Media Venture Focused on Young Latinos

Ozuna launches Mucho, a bilingual media company amplifying young US Hispanic voices with content on sports, music, pop culture, and live events.
Morningstar

LDC Releases 2025 U.S. Latinos in Media Report™, Exposing Persistent Underrepresentation Across Streaming, Broadcast, and Cable

Streaming now accounts for nearly half of all U.S. TV usage (47.3%), with Latinos over-indexing as early adopters, reaching 55.5%. YouTube leads among Gen Z, further highlighting how Latinos are ...
Morningstar

NEW STUDY SHOWS US LATINOS ARE RISING IN SELF-AWARENESS, BUT FEEL INCREASINGLY IGNORED BY BRANDS AND MEDIA

CANNES, France, June 16, 2025 /PRNewswire/ -- A new study launched today at Cannes Lions reveals U.S. Latinos, one of the largest and fastest-growing consumer groups, are more empowered and ...

Amid anti-immigration sentiment and policies, the US Latino population grows and cultural traditions remain

The Latino community in the US already represents 20% of the population and is growing as a cultural and economic engine.