Yeah. LeBron James has a new Nike commercial in which he is kind of desaturated but there's a really shiny crown in his hands. In slow motion, he puts the crown on his head, and then he looks at the ...

In anticipation of his 23rd signature shoe with the Swoosh, Nike and LeBron James cooked up a new ad campaign that's sure to get fans talking ahead of the four-time MVP's age 41 season. The 32-second ...

LeBron James and Nike have a special relationship, and one that's lasted from before he even entered the league. The story of how James chose to sign with the massive shoe brand is the stuff of NBA ...

The Los Angeles Lakers star LeBron James has been in the spotlight throughout this offseason. After the disappointing early playoff exit, the speculations about James’ future started. Later, reports ...

The Los Angeles Lakers are now less than two months out from their upcoming 2025 season, which is slated to tip off on October 21. It will be yet another season for four-time league MVP LeBron James, ...

LeBron James has never hesitated to remind the world of his greatness. This is the same man who anointed himself the GOAT after leading the Cavaliers to an NBA title in 2016, and demanded respect from ...

Jason Whitlock was among the first to slam LeBron James' latest Nike ad. The video, which first aired on Monday, was produced to promote the upcoming release of the Nike LeBron XXIII signature shoe.

LeBron James’ latest Nike commercial did what it was set out to do—get NBA fans talking. Fans of the Los Angeles Lakers superstar co-signed. His biggest critics spoke out, disagreeing with the ...

LeBron James' newest Nike commercial continues to touch the egos of Michael Jordan's backers. Many Jordan fans say that James is foolishly claiming the GOAT title in the 32-second commercial, in which ...