Levi’s returns to the Super Bowl stage with its “Behind Every Original” campaign, debuting Backstory — a Super Bowl LX spot that flips expectations by spotlighting the backside of cultural originals ...
One Million Moms (1MM) is upset that a “distasteful” 30-second Super Bowl commercial for Levi’s blue jeans featured 20 denim-clad “behinds,” including that of Grammy Award-winning queer musician ...
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