The Western European nation, which includes the famous Dutch region, is dropping the nickname as part of a tourism rebranding effort designed to bring in more of the right kind of visitors, the Sydney ...

The Netherlands is set to drop its long-used alternative moniker of “Holland” as it seeks to re-brand itself in the New Year. Starting January, the Dutch government will officially drop the nickname ...

Forbes contributors publish independent expert analyses and insights. Alex Ledsom is a France-based contributor who covers travel. In other parts of the country, The Guardian reported last week that ...

In a major shift, Dutch tourism officials have formally ended their “destination promotion” approach in favor of a “destination management,” as escalating millions of annual visitors are reportedly ...

Municipal officials in the Netherlands are taking another crack at stopping drug tourists flooding into their country to take advantage of the country’s soft drugs policy. Municipal officials in the ...

TOURISTS enamored of quaintness and traditionalism can, without trying too hard, leave Holland with the happy impression that the country looks just the way they had hoped it would look. The tulip ...

The move comes as tourist numbers look set to rise by 50% over the next decade. LONDON -- A new policy document issued by the Netherlands tourism board outlines plans to curb foreign visitors to the ...

Forget the flashy headlines; destinations need time to respond effectively to overtourism with the cultural fabric of popular locations at stake. The intelligent move is to thoughtfully adjust ...

From now on you won’t be able to go to Holland because, among other new year’s resolutions, the Dutch government has dropped its name as of January 1 this year. From now on, “Holland,” @visitholland, ...

The Netherlands no longer wants to be known as Holland. The Western European nation, which includes the famous Dutch region, is dropping the nickname as part of a tourism rebranding effort designed to ...