Kendrick Lamar made history ... The iconic design was recently revitalized by Nike — and Sunday night's Super Bowl performance saw a huge spike in sales. Lamar wore the "Colorado Away" colorway ...

Kendrick Lamar ... Sanders’ message reflected Lamar’s ability to deliver an unforgettable moment on such a massive stage. K-Dot was also wearing Sanders' iconic Nike Air DT Max '96 during ...

Kendrick Lamar ... turning it into a viral moment. Lamar, who rocked Celine flared jeans, a custom Martine Rose varsity jacket, a $68,000 Rahaminov brooch, and Nike Air DT Max '96s, was widely ...