CINCINNATI--(BUSINESS WIRE)--Old Spice is pulling back the curtain on its new Smelf-Confidence campaign with two musical theater-inspired ad spots. The campaign continues to tell the story of how Old ...

Like it or not, perspiration is a natural and vital function of the human body. Sweat regulates body temperature through evaporative cooling and also eliminates toxins through skin pores. However, one ...

To celebrate the 10-year anniversary of the original Old Spice Guy campaign launch, the brand has brought back Isaiah Mustafa as its iconic spokesman, now a doting-yet-impeccably-scented dad to a Gen ...

The campaign is inspired by some of the finest fragrances available to guys, reinforced through the brand’s 80+ year trusted performance and most advanced scent technologies CINCINNATI--(BUSINESS WIRE ...

Add Yahoo as a preferred source to see more of our stories on Google. “Cross” star Isaiah Mustafa said Aldis Hodge completely improvised a nod to Mustafa’s longtime career with male grooming brand Old ...

Add Yahoo as a preferred source to see more of our stories on Google. Terry Crews has quite a few roles under his belt, but apparently none are as memorable as being the spokesman for Old Spice. Crews ...

Unless you were living under a rock, you probably saw at least one of the Old Spice commercials starring Isaiah Mustafa that began airing the day after the 2010 Super Bowl. With this campaign, Procter ...

Procter & Gamble's Old Spice deodorant has caused severe rashes and chemical burns to possibly thousands of "unsuspecting consumers," according to a class-action lawsuit filed this month that seeks ...

(CNN) -- Procter & Gamble Co. issued a recall for more than a dozen Old Spice and Secret-branded aerosol deodorants and sprays, warning that the products could contain benzene, a cancer-causing agent.

LOS ANGELES (KABC) -- Old Spice may not be able to cover up the big stink a new class-action lawsuit is raising against its maker, Procter & Gamble. The suit comes from Virginia customer Rodney Colley ...

See more of our trusted coverage when you search. Prefer Newsweek on Google to see more of our trusted coverage when you search. The Old Spice Guy, as a character, is sort of macho in an old-school ...