A new purple M&M has joined the bag! "Purple" is the chocolate candy's first-ever female peanut M&M and its newest character for the first time in a decade, the brand announced Wednesday, Sept. 28.

The tiny ube pretzels with their irresistible combination of fat, salt, and sugar had me reaching for "just one more" until ...

That’s what they’re singing about the new “purple-y peanut shaped chocolate candy” joining the six current characters in M&Ms’ line-up of “melts on your mouth, not in your hand ...

The candymaker is unveiling Purple as its latest addition to the M&Ms cast of characters, but fans may be disappointed to find that she will not be coming to their candy packets.

For the first time in a decade, the M&M’s lineup is expanding. Fans can now welcome Purple, the candy’s first female peanut character, into the fold. According to candymaker Mars, Incorporated,… ...

In addition to featuring the three female M&M’s on the wrappers, each package in this limited run will only include the corresponding green, brown and purple candy-coated chocolates.