Samsung is invested enough in Gemini to give it Bixby's coveted default spot, and it could be the way the AI gets more popular on phones.

Samsung is planning to launch an upgraded Bixby later this year to rival other AI-powered voice assistants.

Samsung plans to upgrade Bixby with generative AI technology to make it smarter and more conversational for users. Generative AI capabilities are already available on Bixby, but only for Samsung's ...

Samsung rolls out English support for Text Call, which lets users answer calls by typing a message that Bixby will then read out loud.

Samsung believes it can bring the spark back to using Bixby across its entire ecosystem by infusing the voice assistant with generative AI.

Samsung has announced new updates to its intelligent digital assistant Bixby designed to improve the user experience.

Just ahead of Unpacked, a Samsung executive talked about the company's vision for its Bixby assistant and Galaxy AI.

Galaxy AI will not be the end of Bixby. Rather, Samsung says Bixby is still active and it will grow and coexist with Galaxy AI.