ITV, Sky and Comcast
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D ana Strong, the chief executive of Sky, is already one of the most powerful figures in the UK media industry. Yet she is poised to become even more prominent if she manages to pull off an audacious £1.6 billion deal to take over ITV's media and entertainment business, a development that burst into public view late last week.
ITV has confirmed it is in preliminary discussions with Sky, owned by US media giant Comcast, regarding a potential £1.6 billion sale of its media and entertainment division. Such a deal would reshape the UK broadcasting landscape, positioning Sky as the nation's largest commercial broadcaster.