Ikea is expanding. But this time it’s not with new physical stores. The home design company is entering the virtual world.

Video game adaptation company Story Kitchen is cooking up a movie based on the popular Roblox experience, Steal a Brainrot.

Here's what parents and caregivers should know about the gaming platform, its safety tools, age settings and recent controversies.

Less than a week after the launch of Google’s Project Genie, Roblox is sharing some of its ideas about AI world models. is a ...

Millions of daily active users still play Roblox, an app that's over a decade old ...

OAKLAND, Calif.--(BUSINESS WIRE)--In another eyes.lips.first., e.l.f. (NYSE: ELF) is expanding its collaboration with Roblox (NYSE: RBLX), making e.l.f. the first beauty brand to test real-world ...

Roblox faces lawsuits and backlash after banning predator-hunting YouTuber Schlep, igniting debate over child safety, ...

E.l.f. Beauty partnered with eGen and Exclusible to develop its new Roblox experience for players age 13 and up. The company aims to appeal to Gen Z and Gen Alpha consumers “who believe their virtual ...

Roblox, one of the world's most popular video games, feels a bit more like home for local gamers thanks to a creation by a Vancouver artist.

Story Kitchen, the company behind a growing slate of video game movies, has announced they’re working on one for Steal a ...