Where exactly does Titleist’s AVX fall in the golf ball hierarchy? It’s a question golfers have continued to ask since the model was first introduced in 2018. It’s a premium offering with a urethane ...

With a focus on offering more of what golfers want, Titleist is bringing more short-game spin to the new AVX golf ball. Golfers can be a picky bunch. If you make a driver in gloss, golfers will ask ...

What’s new: More ball speed, distance and spin around the greens. How does this happen? The new AVX, which touts the lowest flight, lowest spin and softest feel of Titleist’s three premium balls, ...

Welcome to another edition of Yo, Gear Guy!, an interactive GOLF.com series in which our resident dimplehead (a.k.a., GOLF’s deputy editor of equipment, Mike Chwasky) fields your hard-hitting ...

GolfMagic tests out all the best golf balls on the market to find out which ones you should choose this season.

Looking to learn what you need to know about the latest new products from Titleist? These handy thumbnails will keep you up to date on the company's new releases across all club and ball catetgories.

The best golf balls of 2026 come in urethane and non-urethane options that deliver distance, spin, feel and control. The post Best golf balls 2026: Our top golf-ball picks for distance, spin and ...

What you need to know: The fiith iteration of the Titleist AVX features a reformulated core and a new aerodynamic package on a softer cast urethane cover to produce the driver and iron flight of the ...