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YouTube is bringing its TikTok competitor, Shorts, to its TV apps. But the company is still working on how, exactly, it should work and how short-form video interacts with the rest of YouTube.
YouTube Shorts are about to get a longer playing time. The video platform’s TikTok-like short-form format will triple the maximum length of videos, boosting it from 60 seconds to 3 minutes.
As of March 31, 2025, YouTube will add a view to your YouTube Shorts view count at the moment your shortform video begins to play. There is no view time requirement anymore for a YouTube Shorts video.
YouTube says that the new Shorts-specific interface will roll out over the coming weeks to TV models from 2019 and later as well as on newer game consoles, although it wasn't specific on exactly ...
Starting next year, eligible YouTube creators will be able to keep a more sizable portion of monthly ad revenue coming from Shorts, executives announced Tuesday at “Made on YouTube,” an event ...
YouTube Shorts began rolling out in the U.S. on March 18, 2021. It’s still early days for the new short-form video experience, which YouTube says is, “…for creators and artists who want to ...
So, beginning on 3/31/2025, Shorts views will count the number of times your Short starts to play or replay with no minimum watch time requirement,” the company explained in a blog post.
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