Can speed-driven formats like reels coexist with deep, soulful storytelling? At the afaqs! Marketers' Excellence Conference ...

Lloyd C Xavier has been promoted to senior vice president – marketing and given additional responsibility as business head – ...

With this win, Arena India has not only retained its existing business with realme but has also expanded the partnership to ...

AI-led creativity, IPL-powered reach, and vertical brand segmentation: Ixigo’s formula to stay ahead in India’s fast-growing ...

Aditya Oza, co-founder of EMotorad, and Mikhail Bohra, co-founder of Harbor 365, have announced the launch of Luxora Experiences, a bold new venture set to transform the medical tourism industry. At ...

Italian luxury fashion brand Prada has officially responded to criticism over its use of footwear resembling Kolhapuri chappals in its Spring-Summer 2026 Men’s collection, acknowledging that the ...

This MOGO (musical logo) is part of 7UP’s effort to support its ‘Super Duper Refresher’ positioning. In a digital-first environment where sound matters, the sonic logo aims to improve brand recall and ...

Zohran Mamdani's Bollywood campaign wins NYC elections, highlighting how pop culture and digital media are now crucial for political success globally.

Perfetti's MD Nikhil Sharma unpacked how the company has evolved over the years—through strategic marketing realignment and ...

This edition will include sessions on national security, modern warfare, indigenous defence production, Operation Sindoor, ...

The proposed acquisition is contingent on regulatory approvals, including from the Competition Commission of India (CCI), and ...

The brand has deployed more than 400 cabs across Delhi, NCR, Lucknow, and Kolkata, the campaign has been routed strategically ...