Recording artist Astraa created an original song, "Share A Little Light," for the spot, which she highlights on her social ...

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The News Guild of New York is protesting the alleged firing of four Condé United leaders after they ssought answers about the closure of Teen Vogue and the layoffs that accompanied. it. The union ...

The win is the second recent major win for WPP - in August it won Mastercard's $180 million global media account. Those wins ...

Lee, the inventor of the World Wide Web, warned that large language models may replace humans in consuming the internet - ...

While announced today, the companies have been working together for months and the partnership is already seeing client adoption in the US through Stagwell's media company Assembly.

Two promotional messages will run featuring MSNBC's top host Rachel Maddow and the late Maya Angelou. In one 60-second spot, ...

The win is the second recent major win for WPP-in August it won Mastercard's $180 million. Those wins partially offset several big losses for WPP Media this year including The Coca-Cola Co's North ...

A black-box marketing-mix model's (MMM) data was not sufficient for Columbia Sportswear's Mountain Hardwear brand to make real-time media-buying decisions as campaigns ran. So Drew Schneier, the ...

Panera Bread is jumping on the dirty soda trend in a new online campaign starring influencer Whitney Leavitt. The social media personality and content creator, who is known for starring on “The Secret ...

From the radically transforming search space to AI-generated audience panels, Dentsu has issued a new report highlighting what the company sees as the major media trends that brands should embrace in ...

Citizen Media Group, a newly formed nonprofit, has acquired Philadelphia magazine. Larry Platt, CEO and president of Citizen Media Group and co-founder of The Philadelphia Citizen, was editor of ...