It's all about the marketing! Yep, the job of any auto manufacturer is to get the customer salivating over its latest car, and preferably a more highly optioned one. For Chevy it might be the Camaro ...

1 Sep 2025, 21:18 UTC · By: Razvan Calin // Mercury’s 1968 Cougar XR7 GT-E blended luxury with muscle, and only 357 carried the mighty 427 side-oiler V8. This California survivor is among the rarest ...

If you grew up in Southern California, you know the look: blue-and-gold plates, opera windows glinting in the sun, and just enough chrome to catch a passerby’s eye on Wilshire. This ’79 Mercury Cougar ...

Chad has been a muscle car and classic truck lover since he could walk. The classic vehicles from the '60s and '70s are the best in his eyes, but he is more than willing to give the new technology a ...

Dim’s fascination with cars began when he was just six. Born into a family of car enthusiasts and racing drivers, he started learning basic mechanics and driving from an early age. While he loves ...

Stunning, fully restored 1969 Mercury Cougar XR-7 Convertible in its original red exterior over a red and white leather interior. This classic muscle car received a no-expense-spared restoration by ...

A teal 1968 Mercury Cougar XR-7 restomod features a 347 stroker V8, Tremec 5-speed, and vintage looks with upgraded power and comfort. A beautifully restored and upgraded 1968 Mercury Cougar XR-7 is ...

*Estimated payments are calculated by Cars.com and are for informational purposes only. We’ve estimated your taxes based on your provided ZIP code. These estimates do not include title, registration ...

*Estimated payments are calculated by Cars.com and are for informational purposes only. We’ve estimated your taxes based on your provided ZIP code. These estimates do not include title, registration ...

WhatIs a Cougar XR7? During the model's 30-year lifespan nearly 3 million Cougars were produced, but the best ones were churned out between 1967 and 1970. Think of the Cougar as Mercury's luxury ...