Apple is reportedly planning to introduce advertising to its Maps application as early as next year. This move, which will ...

Apple Maps is set to introduce paid advertising, raising questions about how sponsored results might influence visibility, ...

In what appears to be a pattern of behavior reaching back a decade, Meta is said to have lied about ad performance numbers while quietly sidestepping Apple's iPhone safeguards. Apple's App Tracking ...

The Apple Search Ads terms of service is being updated on August 8. Here's what developers need to know about the new terms. The Apple Advertising Services Terms of ...

Apple today announced that it has officially rebranded Search Ads as ‘Apple Ads’, reflecting the expanding scope of Apple’s advertising business. When Apple first launched ads in the App Store, they ...

When an ad goes viral, it’s usually for one of two reasons — it resonates so deeply with viewers that they can’t stop talking about it … or it makes people so upset they rush to social media to voice ...

Meta Platforms (NASDAQ:META) reportedly inflated an important advertising metric by about 20% and deliberately bypassed privacy rules on Apple (NASDAQ:AAPL) iPhones in a bid to boost revenues, ...

Meta, the parent company of Facebook and Instagram, is facing serious allegations of inflating the performance of its ecommerce advertising product, Shops ads. According to a whistleblower complaint ...