Measurement concerns, a lack of automation and increased competition may slow the growth of retail media networks.

Are you a Meta-first advertiser who is eyeing Google Ads? Learn when, why, and how to diversify your PPC strategy for maximum ...

The introduction of negative keywords is one of several recent steps towards providing additional controls. Search Terms ...

Advertisers now have more granular control over their demand generation campaigns, but reporting limitations remain a ...

Learn how to optimize Google Ads with Performance Max and enhance your advertising strategy for better results.

Tech giant Amazon (AMZN) has become a major player in online advertising because many businesses pay to promote their products through ads on ...

Google parent company Alphabet has agreed to acquire cloud security startup Wiz for $32 billion after a separate deal fizzled ...

The thinner display also left more room for the battery—Google probably could have made the phone body thinner and left the ...

Agentic Marketing Technologies (AMT), a startup developing an AI platform where influencers can connect with brands, has ...

Tuesday's big news that Google is acquiring security startup Wiz for a record-breaking $32 billion comes with a very big ...

Google has also released its policy proposal, which agrees with OpenAI on copyright while also prompting the government to back the AI industry with funding and policy changes. Like OpenAI ...

Amazon.com's self-driving unit, Zoox, has recalled 258 vehicles due to issues with its automated driving system (ADS) that ...