Spot, the cross-platform video ad measurement company, has announced it will now support search signals as an option in its business attribution solutions suit ...
After spending much of the year sloping steadily downward from a January peak, TV drug ad spending picked up in a major way ...
iSpot, a cross-platform video ad measurement company, will now support rich search signals in its business attribution solutions suite through a partnership with Captify, a search intelligence ...
After back-to-back seasons of gobbling up more airtime than a score bug, Travis Kelce has all but disappeared from the airwaves on NFL Sundays. Despite having reached the sort of cultural saturation ...
4don MSN
Netflix, Seeking to Bolster Ad Reach, Changes Metric to Monthly Active Viewers, Versus Users
The streaming giant intends to institute a new measure for advertisers that tabulates how many of the 190 million monthly ...
Netflix expands its global ad network with new measurement partners in the US, France, Japan, Mexico, and Brazil for better ...
Netflix's ad-supported tier has hit 190 million monthly active viewers globally since launching the offering three years ago.
Since YouTube TV's Disney blackout started, some sports fans have been getting their fix on Sling TV, Fubo, and others, ...
4don MSNOpinion
YouTube TV-Disney blackout a sign of future rights deals. The real losers are the fans
The YouTube TV (Google) vs. ESPN (Disney) standoff is affecting subscribers but is a harbinger for fans as tech giants get ...
As the YouTube TV-ESPN standoff hurtles toward a second weekend, The Athletic maps out the state of play of the negotiations.
Sports fans have been hurt by the standoff between Disney and YouTube TV, but they're partially responsible for this blackout ...
Rachel Sennott and the cast of HBO's "I Love LA" dish on the show's portrayal of the internet, influencers, and It Girls.
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