Google is adding AI automation, live CTV monetization, and streamlined direct deals to its ad platforms, helping publishers ...
In an interview with Merca2.0, Google Ads' global vice president shared the platform's vision for the future on its 25th ...
Every publisher’s journey with Adsterra is unique — some find success overnight, while others refine their strategy through months of testing. This case study follows the latter: two childhood friends ...
The telecom ad wars heated up this week when AT&T unveiled a new spot featuring actor Luke Wilson attacking competitor T-Mobile directly, calling the company “the master of breaking promises.” The ad, ...
AT&T today launched a new ad campaign that goes after T-Mobile, calling out the "litany of misleading and deceiving claims in T-Mobile's marketing." AT&T's new ad features actor Luke Wilson, with ...
With the rise of “cozy gaming” culture, more gaming companies are developing titles and products specifically targeted at women than ever before. But while the gaming industry itself has gotten better ...
Ryan Reynolds is sharing the spotlight with the real Tilly Norwood in a new Mint Mobile ad. Tilly Norwood caused rumblings around Hollywood when the talent agents were looking for representation for ...
Reynolds and Norwood star in the spot, which launches Mint Mobile's Minternet home internet offering. By Alex Weprin Senior Editor No, not the AI-generated Tilly Norwood, the real Tilly Norwood, an ...
Hollywood is up in arms about AI “actress” Tilly Norwood — with the virtual performer’s recent eruption on the scene stoking new fears about how artificial intelligence might upend the business. Now ...
As if DirecTV doesn’t have enough trouble keeping customers, the satellite TV provider’s streaming devices will show AI-generated screensaver ads next year, according to an announcement today from ...
The search giant's latest move lets people collapse sponsored results, with a catch that still guarantees exposure for advertisers. Image: Unsplash An ad may make you sad or glad, or you may view them ...
Sponsored results in Google Search are getting less screen time with a new update that makes them much more obvious. Users will even be able to hide sponsored ads in Google Search. According to a blog ...