AT&T sues ad industry watchdog instead of pulling ads that slam T-Mobile

AT&T also slammed the NAD for failing to rein in T-Mobile’s deceptive ads. The group’s slow process let T-Mobile air ...

AT&T ad congratulating itself for its ethics violated an ad-industry rule

While the NAD routinely issues decisions that a particular ad is misleading and should be changed or removed, the public ...

AT&T Takes Aim at T-Mobile in New Ad Campaign Over “Misleading” Marketing

AT&T has launched a new ad campaign starring Luke Wilson that calls out T-Mobile for alleged misleading marketing practices. The move highlights the growing rivalry between the two carriers as ...

Two of world's biggest mobile companies are fighting over an ad: T-Mobile says it offers "America’s best network"; AT&T CEO replies, 'You are lying, as always'

AT&T is launching a new ad campaign, featuring Luke Wilson, to challenge T-Mobile's claims of network superiority. AT&T ...

AT&T is ready to go to court to defend its T-Mobile bashing ad

AT&T has announced that it has filed a lawsuit in order to keep its ads criticizing T-Mobile's trustworthiness and reliability.
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Pernod Ricard’s Pierre de Greef to discuss mobile-led brand experiences at e4m Screenage

At e4m Screenage, Pierre de Greef, Chief Digital Marketing Officer, Pernod Ricard, will share insights on the topic 'Crafting ...
Campaign Asia

CCTV partners with 3rd Space to deliver mobile advertising

CCTV is undertaking a major upgrade of its mobile WAP portal and apps, designed to integrate with the portal offerings of the three Chinese mobile network operators. CCTV already attracts over 10 ...
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e4m Screenage: Amazon’s Anuradha Aggarwal to decode brand building in mobile-first era

Anuradha Aggarwal, Director & CMO, Amazon India, will engage in a fireside chat on the topic 'Leading in the Screenage: ...