How Virgin Atlantic Is Stealing Disgruntled British Airways Loyalty Club Members
The rivalry between British Airways and Virgin Atlantic lingers on with a new move by Virgin Atlantic to entice BA customers ...
Virgin lures British Airways fliers after loyalty club change
Virgin Atlantic Airways Ltd. is seeking to win over loyalty program customers from British Airways who are disgruntled about recent changes that have made it more expensive to earn or retain top-tier ...
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As British Airways and Virgin Atlantic battle with Rolls-Royce, the real loser is the passenger
Airlines like to make a song and dance about new or restored routes. So it proved with British Airways’ planned return to Kuala Lumpur. BA announced in March this year that flights would resume ...
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5 Lessons from British Airways' Controversial Loyalty Program Changes
Last week, British Airways unleashed fury in some ... with critics fearing they may drive customers to rival airlines like Virgin Atlantic and KLM. In Britain, the period between Christmas and ...
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Virgin Lures British Airways Fliers After Loyalty Club Change
Virgin Atlantic Airways Ltd. is seeking to win over loyalty program customers from British Airways who are disgruntled about recent changes that have made it more expensive to earn or retain top ...