Media coverage of the burgeoning non-alcoholic beer market in North America bubbles up every “Dry January,” the annual ...

With the sober-curious movement on the rise, craft breweries across Illinois are expanding their low and no-alcohol options. Ray Stout, executive director for the Illinois Craft Brewers Guild, ...

The beverage giant says that it will have three minutes of national ads and 45 seconds of regional ads, touting Michelob ...

Zero Gravity Brewery will debut a limited-edition Green & Gold Lager to commemorate the team's historic NCAA Championship win ...

A lager that’s all about clean, crisp refreshment. Just 87 calories and brewed for ultimate drinkability, it’s perfect for ...

It’s game on for Michelob Ultra, which is debuting a jocky new brand equity platform ahead of its Super Bowl ad. “Play for an ...

Dick and Jake Leinenkugel say the decision by Molson Coors to shutdown Leinenkugel’s brewery was unexpected and frustrating ...

Unrivaled, the women’s 3-on-3 basketball league set to debut on Friday, named Sprite the presenting sponsor of the league’s 1 ...

I decided to stop drinking alcohol over a year ago for a lengthy list of reasons. Seeking less anxiety, better sleep, and relationships that went deeper than cheers-ing at the bar, I switched from my ...

Whether you call it "sober curious" or the "damp lifestyle," the trend toward cutting back (or cutting out) hasn't slowed ...

The newest hop-injected release from Partake Brewing. The post Check out the new pseudo beer creation from Partake Brewing ...

Adults can easily be terrified by a kid in a horror movie, but how does that process work for the actual child actor? Turns ...