Ryan Reynolds’ company produced snarky ad addressing Astronomer’s Coldplay scandal, but his humor hasn’t worked for Blake ...

Astronomer, a data-operations firm, faced a scandal involving its CEO. To address the situation, the company cleverly ...

The ad agency behind Astronomer’s recent video featuring Gwyneth Paltrow is Maximum Effort. On July 28, the agency shared an ...

What began as a reputational crisis for data platform Astronomer ended in a masterclass in crisis marketing. A viral “kiss cam” incident involving top executives was swiftly reframed through a Gwyneth ...

Pete DeJoy also thanked the team at Maximum Effort for their remarkable work with their "very temporary" spokesperson.

Tour Sarah Jessica Parker’s Relaxed Hamptons Retreat 75 Small (But Mighty) Kitchens to Steal Inspiration from Right This ...

The Biography, Amy Odell writes that Gwyneth Paltrow reportedly wanted to have a baby with Luke Wilson. Paltrow and Wilson ...

We want to hear about the big issues affecting your community, the local people doing remarkable things, as well as quirky ...

The pharma giant cut its guidance and named a new CEO, hoping to revive growth. Its stock fell as much as 30%, wiping almost $93 billion from its market value.

The Madison Mallards have always offered a trade for fans to return foul balls, but it's rare for them to be taken up on it.

Even after Blake Lively’s legal team withdrew a string of controversial subpoenas sent to small content creators, there’s ...