A study by IIM Lucknow highlights the negative impact of greenwashing on brand trust and consumer behavior. By using ...

Most shoppers are satisfied with AI product recommendations, but a new study shows lingering distrust in AI-driven advice and ...

Artificial Intelligence is transforming retail, manufacturing, and education. Retailers are using AI for personalized ...

Also: A Wix executive explains how YouTube draws more shoppers, Target is succeeding with self-checkout, Google still ...

One month of web browsing data shows most respondents visited a search page with an AI-generated summary, but visits to ...

AI is redefining digital commerce with fraud prevention, personalized experiences, and secure transactions.

OpenAI on Monday announced it is adding specialized shopping features to its ChatGPT chatbot. Some tech watchers see the move as an effort to compete with AI rival Google by creating a better, more ...

In this interview, Rajesh Chopra of Mastercard explains how GenAI is transforming boardroom decisions, boosting cybersecurity ...

Why did the AI give a MARS Bar to the cat trainer? Because that cat's pulling more weight than most co-workers.

Takeaways YouTube’s Shoppable TV Ads integrate interactive product feeds for real-time purchases on CTV.Gemini AI powers Peak ...

In an industry-first, Mars Wrigley partnered with Amazon Australia and Essencemediacom to deliver an innovative campaign ...