Jason Zada of Secret Level, the company behind the ad, understands the criticism but says AI video has humans behind it too.

Sony has a long history of bizarre marketing for PlayStation, with some of the most memorable being David Lynch’s nightmarish ...

Warner Bros. Discovery swung to a third quarter loss, with box office performance from films like "Superman" offset by ...

Japanese video-game maker Nintendo's net profit jumped 85% in April-September from the previous year, as its sales more than ...

The Nintendo Switch 2 was released earlier this year, and for those considering upgrading, here are four reasons why gamers ...

NEW YORK, Oct 24 (Reuters) - Snack maker Mondelez (MDLZ.O), opens new tab is using a new generative AI tool to cut costs for the production of marketing content by 30% to 50%, a senior executive told ...

Nintendo reveals Mario balloon for the 99th Macy's Thanksgiving Day Parade and to celebrate 40 years of 'Super Mario Bros.' ...

The Nintendo Switch is home to one of Nintendo’s most bizarre games, Super Mario Bros. Wonder. It was a bold new leap for the franchise, taking Mario and his friends into wacky, whimsical, and ...

Forty years after the launch of the Nintendo Entertainment System, the name remains synonymous with worldwide gaming and technological innovation When Nintendo released the Switch 2 on June 5, it ...

Disney plans to hold three different events as part of its upfront sales process, guiding advertisers through its ad-tech, sports offerings and overall content slate as the company gears up to sell ...