James Sommerville OBE, once a beneficiary of The King’s Trust, led its rebranding, designing a new logo symbolizing ...

The launch comes as the niche alcohol segment surged 332% in 2024 with consumers turning away from beer in favor of ...

For the first time in over a decade, Coca-Cola is reviving its iconic “Share a Coke” campaign in a bid to target younger ...

With ‘Anytime is Pepsi Time,’ Pepsi’s senior brand director unpacks the brand’s global playbook, cultural agility, and the ...

Though the format seemed educational, the Television Academy's Second Annual AI Summit proved more focused on implementation ...

What would have happened to a brand like Coca-Cola if it only ever made one flavor/one drink? If you want the perfect example of someone using that quote, look at what Mattel is doing. I've been ...

This adaptability is crucial, as seen in the shift from the original rainbow-coloured logo to a more straightforward, monochrome design, reflecting the company's focus on elegant, innovative solutions ...

Among brand marketers, Coca-Cola has led the way in a space that saw a surge in attention and investment following OpenAI’s debut of ChatGPT in late 2022. But the beverage giant’s early moves actually ...

Custom MrBeast-Themed Design – Logo, colors, and epic details ... A Detailed Study Provides a Clear Answer. Coca-Cola rival launches genius new money-maker beverage Walmart Faces Heat ...

Several of Hollywood's biggest names flocked to Central Texas last weekend for Austin's iconic South by Southwest festival, which celebrates the convergence of music, film and tech. Throughout ...

It’s a bird, it’s a plane, it’s... Coke products at the Costco food court. It’s true, Coca-Cola products are returning to Costco food courts following a January announcement of their return by summer ...