WPP (WPP) announced on Monday that it has been selected by Heineken (HEINY) as its global shopper marketing and commerce partner for the ...

A partnership focused on areas like in-bar, retail and sponsorship activities will lean on the artificial ...

WPP is expanding its partnership with Heineken and using an in-house artificial intelligence platform for shopper-marketing activities, underscoring the growing role AI plays in ad firms' pitches.

Heineken Holding's (AMS:HEIO) stock is up by a considerable 18% over the past three months. Given that stock prices ...

Served will initially launch with three of its most popular cocktail products in the Irish market – Passion Fruit Martini, ...

Blurring the boundaries between beer and beauty, the cream draws inspiration from Heineken® Silver's crisp, easy-drinking ...

Citi lowered the firm’s price target on Heineken (HEINY) to EUR 93 from EUR 95 and keeps a Buy rating on the shares.Light Up your Portfolio ...

At his bar in Bukavu - a city in eastern Congo overrun by Rwandan-backed rebels last month - Adolphe Amani dipped into his ...

The Heineken Company has launched its first global generative AI (GenAI) lab in Singapore. The initiative aims to transform ...

Heineken Silver, the beer renowned for its ultra-refreshing smoothness, today unveils The Heineken Smootheriser, a ...

It marked the second new product innovation for Inch’s in March, following the release of Inch’s 0.0% earlier this month.

WPP is expanding its partnership with Heineken and using an in-house artificial intelligence platform for shopper-marketing activities, underscoring the growing role AI plays in ad firms' pitches.