Custom Product Pages on the App Store — and Custom Store Listings on Google Play — are now one of the most powerful levers for improving install ...

Google is adding AI automation, live CTV monetization, and streamlined direct deals to its ad platforms, helping publishers ...

In an interview with Merca2.0, Google Ads' global vice president shared the platform's vision for the future on its 25th ...

Every publisher’s journey with Adsterra is unique — some find success overnight, while others refine their strategy through months of testing. This case study follows the latter: two childhood friends ...

Fresh food — at affordable prices — is hard to come by in parts of eastern North Carolina known pointedly as “food deserts.” But one local nonprofit organization is ramping up efforts to remedy food ...

The telecom ad wars heated up this week when AT&T unveiled a new spot featuring actor Luke Wilson attacking competitor T-Mobile directly, calling the company “the master of breaking promises.” The ad, ...

AT&T today launched a new ad campaign that goes after T-Mobile, calling out the "litany of misleading and deceiving claims in T-Mobile's marketing." AT&T's new ad features actor Luke Wilson, with ...

With the rise of “cozy gaming” culture, more gaming companies are developing titles and products specifically targeted at women than ever before. But while the gaming industry itself has gotten better ...

Ryan Reynolds is having some fun with Hollywood’s ongoing backlash over the AI-generated actress Tilly Norwood. In his latest Mint Mobile ad, the actor stars alongside a real Natalie “Tilly” Norwood, ...

Related reads:'We Went for It' — Channing Tatum Still Wants to Make His Fox Gambit Movie, but Says Marvel and Disney Would Never Approve Its R-Rated Mutant Sex Scenes Remember that fake AI actress ...

Ryan Reynolds is starring in a new ad with Tilly Norwood. No, not the AI-generated Tilly Norwood, the real Tilly Norwood, an actual Mint Mobile customer named Natalie “Tilly” Norwood, who Reynolds ...

Ryan Reynolds is sharing the spotlight with the real Tilly Norwood in a new Mint Mobile ad. Tilly Norwood caused rumblings around Hollywood when the talent agents were looking for representation for ...