Braden Smith, Caleb Furst and Myles Colvin — were among the top-selling athletes for December at the NIL Store.

Quarterback Quinn Ewers reportedly turned down a hefty name, image and likeness (NIL) offer to transfer to a different school ...

Quarterback Carson Beck announced over the past week that he would be transferring from Georgia to Miami. Beck will receive ...

The Utah Utes are working to replace two key players and their former coach believes NIL had a lot to do with their ...

Big booster donations followed by grassroots support resulted in a recent $2 million boost for Florida football's NIL arm, ...

MONTGOMERY — Heath Harmon was named as the sixth executive director of the Alabama High School Sports Association in June.

James Madison went 9-4 this season and won the Boca Raton Bowl. Sluka could compete with Richmond transfer Camden Coleman for ...

Brands and Universities are scrambling to solidify financial terms to field competitive teams while maximizing revenues.

Riley Leonard is one of the most coveted prospects in the world of football. His collegiate career has left everyone ...

According to a report form CNBC, the Oregon Ducks ranks as the No. 17 valuable college athletic program in the country. The ...

Texas Tech is looking to get to the next level in year four under head coach Joey McGuire, but will Tech actually be able to ...

Carson Beck's massive reported NIL figures have Colorado star Travis Hunter reconsidering his decision to declare for the NFL draft. Beck, who spent ...