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EXCLUSIVE: After more than three years leading Forsman & Bodenfors Singapore, Po Kay Lee’s elevation to Asia president comes ...
EXCLUSIVE: Thirteen years after its launch as a bold new model for independent agencies, Indonesia’s Fantastis Anak Bangsa ...
Google is being sued in the UK for estimated potential damages of £5 billion ($6.6 billion) for allegedly abusing its dominant position in search advertising to overcharge advertisers. The class ...
Creator journalists and UGC are starting to draw more attention from advertisers wary of potentially distressing content on ...
In a world obsessed with visual-first content, brands often forget their most powerful trigger is sound, argues Quantum’s ...
One morning, while listening to a Spotify playlist, I stumbled across 'Buka semangat baru' a song by Indonesian artists. In my mind, it had always belonged to Coca-Cola. But I discovered it wasn’t ...
In Asia’s hyper-competitive consumer landscape, marketers are feeling the heat. With social feeds flooded, ad budgets stretched, and digital behaviours fragmenting, attention has become a scarce ...
The Spikes Asia Awards for 2025 are just a week away with the winners being announced on April 24. In the run up to the event, the Campaign editorial team pored over The Spikes Asia Awards 2025 ...