Romancing the Snow. In his groundbreaking 1966 film 'Skifascination,' Willy Bogner Jr. flipped the script on traditional sport films by emphasizing a new aesthetic that could only be described as pure joy on snow and an entirely new perspective on skiing. The film sets the tone for this season's BOGNER collection, with its 1960s aesthetics creating a blend of contemporary style and nostalgic charm. Discover the SKI 2023 collection at BOGNER.com. #BOGNER | BOGNER

Experience the highlights of Willy Bogner’s incredible 50-year filmmaking career, including many of the most historic sport-action stunts ever performed. | BOGNER

Der Skirennfahrer, Designer und Filmemacher Willy Bogner feiert heute seinen 80. Geburtstag. 1960 wurde der damals 18-Jährige Deutscher Meister im Alpinen Skisport – der Anfang einer großen Karriere. ⛷ #BR24Zeitreise | BR24

Unleashing the Thrill! As the world’s first ski choreographer, Willy Bogner Junior seamlessly blended spectacular sports action, jaw-dropping daredevil stunts, and artistic snowscapes throughout his iconic ski filmmaking journey. Witness the fusion of freestyle and ballet skiing, set to an unforgettable soundtrack and BOGNER’s 1979 Winter collection. Brace yourself for another unforgettable season - BOGNER style! Willy Bogner Junior’s iconic Skivision 1979, filmed in @stmoritz Featuring: John Ea

"Es hat mich rückwärts vom Stuhl gehauen", sagt Willy Bogner über die erste Begegnung mit seiner Frau Sonia. Bei der Traumhochzeit ahnt er nicht, welche Herausforderungen das Leben noch für ihn bereithält ... ► Lebenslinien: "Willy Bogner - durch Feuer und Eis" um 22.00 Uhr im BR Fernsehen | BR - Bayerischer Rundfunk

Willy Bogner Jr’s skills as an Olympic skier and cameraman led him to work on four 007 films. Today, BOGNER and Bond collaborate again on a new collection of ski apparel and accessories now at 007Store.com/collections/bogner and Bognor.com. | James Bond 007