Shot in the Golden State of California, the new Gucci Ouverture campaign features an eclectic group of friends captured out and about in Los Angeles on sandy beaches and overlooking twinkling cityscapes. Their final destination is a drive-in cinema, where ‘Ouverture Of Something That Never Ended’—the 7 part mini-series by Alessandro Michele and Gus Van Sant that presented the new collection in November 2020—is being screened, closing the circle with this film-within-a-film. Shot by Glen Luchford
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Shot in the Golden State of California, the new Gucci Ouverture campaign features an eclectic group of friends captured out and about in Los Angeles on sandy beaches and overlooking twinkling cityscapes. Their final destination is a drive-in cinema, where ‘Ouverture Of Something That Never Ended’—the 7 part mini-series by Alessandro Michele and Gus Van Sant that presented the new collection in November 2020—is being screened, closing the circle with this film-within-a-film. Shot by Glen Luchford
27.1K viewsApr 9, 2021
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Jul 1, 2024
theimpression.com
Gucci
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theimpression.com
The cast of the campaign for Gucci's first fully sustainable line includes Jane Fonda, David Mayer de Rothschild, Lil Nas, King Princess and Miyavi Ishihara. Photographed in a city treehouse, they each wear pieces from Gucci Off The Grid, the House's collection created with recycled, organic, bio-based and sustainbly sourced materials, such as ECONYL® regenerated nylon. | Gucci
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The cast of the campaign for Gucci's first fully sustainable line includes Jane Fonda, David Mayer de Rothschild, Lil Nas, King Princess and Miyavi Ishihara. Photographed in a city treehouse, they each wear pieces from Gucci Off The Grid, the House's collection created with recycled, organic, bio-based and sustainbly sourced materials, such as ECONYL® regenerated nylon. | Gucci
154K viewsJul 6, 2020
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Created by Ignasi Monreal for the Gucci Hallucination campaign, a woman wearing Gucci Spring Summer 2018 paints another woman wearing ready-to-wear and a Gucci Ophidia belt bag from the same collection. Creative Director: Alessandro Michele Art Director: Christopher Simmonds | Gucci
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Created by Ignasi Monreal for the Gucci Hallucination campaign, a woman wearing Gucci Spring Summer 2018 paints another woman wearing ready-to-wear and a Gucci Ophidia belt bag from the same collection. Creative Director: Alessandro Michele Art Director: Christopher Simmonds | Gucci
49.6K viewsMar 15, 2018
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Debuting Gucci Aria, the new advertising campaign envisioned by Alessandro Michele and set inside the Savoy Hotel in London, which also appeared in the form of a fictitious club in the Aria film to present the House’s first centenary collection. The location is a tribute to the place where founder Guccio Gucci worked as a liftboy in his youth. | Gucci
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Debuting Gucci Aria, the new advertising campaign envisioned by Alessandro Michele and set inside the Savoy Hotel in London, which also appeared in the form of a fictitious club in the Aria film to present the House’s first centenary collection. The location is a tribute to the place where founder Guccio Gucci worked as a liftboy in his youth. | Gucci
119.7K viewsSep 13, 2021
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Gucci Guilty TV Spot, 'Forever Guilty' Featuring Jared Leto
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Gucci Guilty TV Spot, 'Forever Guilty' Featuring Jared Leto
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Familiar memories become loving expressions in the Gucci Together campaign with Global Brand Ambassador Jay Park and his parents Yong Joon and Mi Chong. Artistic Director: Riccardo Zanola Photographer and Director: Tina Barney | Gucci
14.7K viewsApr 21, 2025
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A tribute to creativity, empowerment, and joy, the Gucci Flora campaign starring Miley Cyrus channeled the fragrances’ essence against the enchanting backdrop of a sunlit garden, seen in backstage moments with the musician. Discover more on.gucci.com/FloraFragrances Music: ‘Flowers’ by Miley Cyrus Written by Miley Cyrus, Michael Pollack, Gregory Aldae Hein Publishing administered by Concord Music Publishing, Warner Chappell Music France, Sony Music Publishing France Courtesy of Columbia Records
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